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Artificial Intelligence for Nonprofits

Nonprofits have long understood they could achieve better fundraising results if they could economically scale the insights and fidelity of major gift fundraising across the breadth of their individual donor fundraising activities. 

This was not viable until today.

 The ExactAsk Artificial Intelligence Platform for Individual Fundraising determines

Whom to Ask?   How much to Ask?   When to Ask?. 

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17.5%

Using ExactAsk, 6 nonprofit organizations saw a 17.5% net total revenue increase

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%0.35

ExactAsk campaigns achieved a $0.35 increase in value per send, compared to a $0.01 increase for the traditionally managed fundraising campaigns

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$15,000

ExactAsk was able to increase revenue for its clients by more than $15,000 --  by targeting only half of every client's donor list

ExactAsk’s fundraising software determines the precise Individually Optimized Ask Amount for each donor, improving Donor Lifetime Value

 

 

Learn more about our data-driven individual fundraising platform and see the results of ExactAsk in action.

How ExactAsk Does It

ExactAsk collects donor data from a wide variety of internal sources and enters it into a patented machine-learning algorithm. That data is then used to deliver a personalized Ask Amounts for each individual donor solicitation.
ExactAsk is proven to improve results in 86% of all campaigns.

internal data Sources

Automatic Modeling, Feature Extraction and Data Integration

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Exactask artificial intelligence

The Engine

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Output

Individually optimized Ask Amounts for Donor Solicitations 

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Campaign and Platform Versatility

ExactAsk works for all of the following campaign types:

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Acquisition
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Renewal
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Upgrade
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Lapsed
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Recurring/Sustainer
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Special Appeal
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End of Year
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Newsletter

ExactAsk works on the following platforms:

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Direct Mail
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Email
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Facebook
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Online Video
(Pre-roll or post-roll)
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Mobile Display Advertising
Learn more about how ExactAsk can optimize your campaigns, with little to no extra work for your team.

Pricing Information

ExactAsk is sold on a per unit basis with each personalized Ask Amount representing one unit.

Once purchased, these units can be deployed in any type of individual fundraising campaign. 

Contact us at info@arjunasolutions.com for your specific pricing and pilot program details.

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Donor Lifetime Value & Relationship-Based Fundraising

The average nonprofit today loses roughly 80% of new donor value after only 5 years of operation. It’s time to re-think fundraising. Learn more about crafting your messages around donor-centric communications, and move away from the outdated mode of measuring campaign success, in our new whitepaper.

READ THE WHITEPAPER